What is Commercial Due Diligence?
Commercial Due Diligence (CDD) is an analysis that provides a thorough understanding of all details of b2b sales at a company hence CDD offers a deeper b2b sales risk assessment than a traditional Due Diligence. more
Who needs Commercial Due Diligence?
Today investors want to look under the hood and understand the everyday b2b sales mechanics of a company more
This is especially true in the startup world where historical company data is very limited. This trend changed the way investors (venture capitalists, angels etc.) look at sales departments. Nowadays investors want to know much more about sales methodologies, sales processes and sales acceleration tools that are used at the company.
What areas a Commercial Due Diligence covers?
Commercial Due Diligence offers a thorough analysis and complete understanding of
how sales numbers come to existence,
who is controlling the strategic relationships with key accounts,
what the replaceability or scalability of the sales team is,
what the quality and update status of sales training materials are,
what type of data is not entered into the CRM system
and more…
The immediate benefit of a Commercial Due Diligence
A CDD decreases investment risks.
What is unique in our CDD
Some consulting firms offer services that resemble Commercial Due Diligence by analysing traditional business areaslike...
but in our sales assessment (CDD) we specially focus on
lead source scalability
sales methodology modernity
dependency level on certain sales individuals
motivation system sustainability
Is CDD for you?
Though we mostly work for venture capital firms and angel investors we also help CEOs in their effort to manage board expectations and understandings. If you are any of the above, have a look at the first step of a CDD.
